HISTORY

Over more than 40 years ago the founder, Mr. Paul Van den Broeck, started a little workshop for motorcars together with his wife. He quickly became an official Renault dealer, but Paul preferred a German Car Make because of their solid reputation and in order to be able to assure his family's' future. After a few years he left the French manufacturer to become an authorised workshop for BMW automobiles. The garage quickly became a well frequented place as people began to spread the word about the technical skills of the owner and his love for finely tuned vehicles. Convinced about the superiority and the unique driving pleasure of BMW cars he rapidly got approved in 1971 to distribute BMW as an authorized agent. His efforts quickly made it possible to invest in more people and additional services. Active and successful in car racing competition, Paul also became an appreciated tuning expert for competition cars during the late seventies. Paul himself hemd some speed records for several years.

 

These days Van den Broeck n.v. has turned into a real automotive group. The second generation took over the company during the late nineties, but it's actually his youngest son, Mario Van den Broeck, that really boosted the business into a higher level after 2000. Mario is not only an approved BMW & MINI dealer and the exclusive owner of the Van den Broeck Group, but in 2004 he opened the biggest and trendiest MINI showroom of the Benelux! ISO quality labels have been achieved for both of the stores in the following years. Recently he also has been selected out of numerous candidates by Harley-Davidson Benelux to guarantee the qualified distribution of the legendary motorcycles for the Capital of Europe Brussels. The leading position of the Van den Broeck Group is undeniably assured in the Brussels automotive industry. Mario added the Styling aspect to the management qualities and the long term vision of all his companies as a characteristic trendy patent of his image.

 

2008: Mario was proud to be awarded the prestigious and much coveted International Dealer Award for Harley-Davidson at the Mandalay Bay Hotel in Las Vegas for outstanding performance and long term vision for Belgium and Luxembourg.

 

The Van den Broeck GROUP is looking at an amazing sales volume of 1000 BMW units, 200 MINI's, 200 second hand cars & 200 Harley-Davidsons!

 

It is with great pride and honor that we are able to present all our products and trading related divisions throughout this website.